Welcome to Ad Badger! We're excited to guide you through the process of systematically expanding your campaigns for optimal performance. Here's a step-by-step approach to help you make the most of your Amazon PPC strategy:

1. Start with an Auto Campaign:

  • Launch an auto campaign to leverage the power of the Amazon algorithm.
  • Allow the campaign to run for a sufficient period to gather valuable performance data.

2. Identify Best Performers:

  • Analyze the data from your existing campaigns (which have been running for 4 to 12 weeks).
  • Identify the top-performing keywords that have shown consistent success.

3. Transition to Exact Match Campaign:

  • Take the high-performing keywords and create a new exact match campaign.
  • This step provides better control and optimization over your selected keywords.

4. Consider Your Strategy, Budget, and Goals:

  • Tailor your approach based on your specific strategy, budget constraints, and campaign goals.
  • Evaluate the performance data to align your campaigns with your overall business objectives.

5. Need Personalized Assistance? Book a Call:

  • If you have further questions or require personalized guidance, our Amazon PPC Success Manager is here to help.
  • Book a call using this link.

We're here to support you on your journey with Ad Badger. Should you have any additional questions or concerns, feel free to reach out. Happy advertising!