Bids by Badger
What is Bid Cap in Bids by Badger?
Inside Bids by Badger, you can set a "Bid Cap" - What is a Bid cap? A bid cap is the highest amount Ad Badger's Bid Algorithm will set your bid to - even if it thinks the bid should be higher. Here's…
How do I turn on Bids by Badger and start bid optimization?
Wondering how to turn on bid optimization in Bids by Badger? Turning on Bids by Badger will unleash the most reliable, most powerful bid algorithm in the industry. Read on to learn exactly how to get started.
What does "inherited" mean in Bids by Badger?
What does inherited mean in Bids by Badger? Inherited means: The bid strategy is inherited by the level above. Looking at ad groups? Then it's inheriting the campaign-level bid strategy. Looking at k…
Viewing Bid Changes in Ad Badger / View Bid Change History
Wondering how to see your bid changes inside of Ad Badger's Bid by Badger tool? Read on for step-by-step instruction on exactly how to start viewing those changes.
Bids by Badger Algorithm Not Hitting Target ACOS
Why isn’t the Bids by Badger Algorithm hitting its target? There are several scenarios in which this could be happening in Ad Badger's software. Learn on to read about why this may be happening and how to solve it.
How Does Ad Badger Manage Bids?
We update Bids by Badger’s bid algorithm several times a year. We analyze results, make adjustments, and continue to improve it. Watch our video where our founder, Mike Facchin, explains the basics of Bids by Badger.
How to Update Bids in Bulk in Bids by Badger
Want to replace Bulk Operations Files with a bulk-change bids across campaigns directly within Ad Badger? Us too. We built the powerful Bulk Bid Changer feature inside Ad Badger for this very reason.…
Setting Bid Caps in Bids by Badger
Need to set a bid cap in Bids by Badger? This article will provide you with a better understanding of the importance of adding a bid cap for your Amazon campaigns.
Why is my Average CPC higher than my Bid Cap?
Is your average CPC higher than your Bid Cap in Bids by Badger? Don't worry - this is probably fine. Read on to learn more about the relationship between CPCs and bid caps.
Covid-19 Mode Bids by Badger
Ad Badger knows how important this time of Coronavirus (COVID-19) is to your business. We have created a Bid Algorithm just for this situation. Read on to learn more about our special COVID-19 algorithm.