What is Ad Badger's Advertising Trends Report?
Ad Badger's Advertising Trends Report includes an abundance of information relating to your marketplace's advertising metrics. Use this report to view data with time-over-time comparisons. This report is divided into two tabs to increase maximum e...
What Does "1D, 7D, 30D" Mean in Amazon PPC or Ad Badger Reports?
What does 1D, 7D, and 30D mean? 1D, 7D, and 30D are all different ways of attributing and connecting clicks and conversions in Amazon Advertising. 1d is an event that happens within 1 day of the click. If someone clicks on Monday at 7am and conver...
How Do You Use the Poor Performers Dashboard Tool?
Learn how to reduce wasted ad spend and reallocate that spend towards more profitable keywords/ targets with the Poor Performers Tool! Poor Performers This table shows you a detailed list of your marketplace's poorest performing keywords and/ or t...
How to use Bidding Trends dashboard?
The Bids by Badger Dashboard! Ad Badger's new Bidding Dashboard includes a wealth of information all related to your marketplace's account health. This new dashboard is divided into two sections to increase maximum efficiency: Bidding Performance ...
I’m looking at my History tab and it’s telling me the max/mid increase has been reached, even though the max bid is # for those keywords
The reason for the bid increase limit is not related to the "max bid" limit, but rather to a "max increase" limit. Our bidding tool restricts the amount that Bids By Badger can increase the bids per day to prevent sudden and drastic changes that c...
Bid Health Report Card
Within the Dashboard under the Bidding Trends section, specifically in the Report Card tab, you'll come across our Bid Health Report Card feature. The initial focal point on your Bidding Report Card is a comprehensive grade. This overarching grade...
What’s my Non-Converting Spend & How Can I Optimize It?
Non-converting spend represents the ad budget spent on clicks that did not result in sales. This happens when search terms are ineffective and don’t directly translate to sales. This metric is crucial for understanding the efficiency of your Amazo...